Bellissima is a full-service bridal boutique located in Winston-Salem, nestled between the charming West End and Buena Vista neighborhoods. Since 2011, we’ve been helping brides find their perfect wedding dress.
As a quintessential, classic bridal boutique, we are dedicated to providing an extraordinary, bespoke experience to our brides. With a focus on timelessness, intimate appointments, and a meticulously curated selection of gowns, we ensure our brides create beautiful memories within our walls.
We welcome you to become a Bellissima Bride!
Our approach is a seamless experience - from choosing the gown to perfecting the fit in alterations.
Bellissima: /bEl-ee’-seemah/Italian
"the most beautiful"
At Bellissima, every appointment is private and personalized. Once you and your guests arrive, the door is locked, and the entire boutique is yours. We’ve created a beautiful, relaxed, and intimate space for you and your friends to enjoy. Your dedicated bridal consultant will guide you through the boutique and remain by your side from the moment you say yes, through alterations, and until the day you pick up your gown.
We love introducing our brides to our designers, exploring fabrics, explaining fit, and discussing any customizations needed. This level of product and fit knowledge makes finding your wedding gown a truly delightful experience. We learn as much as we can about your wedding and gown preferences so that we can offer suggestions, share laughs, and be your biggest advocate. We make it more than just purchasing a gown; we create lovely, lifelong memories!
an elevated experience
The boutique is yours...
what our brides are saying:
"The store is lovely with an amazing selection of classic, timeless gowns..."
“Bellissima is such a special place from the dresses available to the people working there! The store is lovely with an amazing selection of classic, timeless gowns and Monica was so sweet in helping me find a dress that I felt beautiful and confident in. My alterations turned out perfectly – my dress fit like a glove and I received so many compliments! The entire experience was fun and seamless from the beginning to end” – Peyton
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"our experience was incredible."
— Mallory & Carter
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